The World of Sneakers on Passing The Limits of Fanaticism and Foot Locker Shows Us It in Your Event #ItStartsHere

Do you remember from? How was the fashion do a few years ago? No matter if you can not do the mental exercise, today we do it for you: to splurge style You should get to a very high (and incomodisimos) heels with the intention of being perfect and elegant. Luckily for many of those times have changed and now the feet enjoy style and comfort Thanks to the athletic shoes.

This footwear has become so popular that Foot Locker It presents each year the limited editions that will triumph over the months. And last week we could know all models that are going to fall in love within very little in a presentation in London.

Under the hashtag #ItStartsHere, Foot Locker invited international media to know firsthand (and Premiere) models which will mark a before and an after this 2017

Journalists, sneakerhead, celebrities and lovers of the world of shoes had an appointment on Thursday in the London district of Shoreditch – if you’ve not been is must-see. The reason? First-person witness all those designs that year will appear with the intention of mark a milestone in the world of fashion. The Sports signatures most are petando internationally – aka Nike, adidas, Puma, Reebok and Vans – gathered in a small place where people wore their feet with a unique footwear: athletic shoes of all kinds. That translates into many Yeezys per square meter (Kanye West is the most triumphs along the way), the latest model from adidas Originals and the return of an iconic model by Nike, the Airmax 95.

What’s new friend?

Vans presents its Old Skool model in different shades until now unknown

New pastel colors were present, but this time on iconic models back to speak. Thus, during 2017 our feet will wear with model Vans Old Skool in sky blue or mint, but for those who prefer to make a difference with a little more color can opt for the Green khaki. PUMA still exploiting its Suede Platform model and makes it feminine and eye-catching shades like Fuchsia pink or sky blue.

Ladies @footlockereu is taking care of us for 2017 really! Aren ‘ t these lovely? #ItStartsHere #Approved #Approvedforher #puma

@reebokclassics & @footlockereu exclusive colorway Ok, I need these ones in my life! This is only one of all the new things that Foot Locker have prepared for this new season girls! #ItStartsHere #thisisclassic #sheisclassic #footlockereu #approved #approvedforher

The return of the Nike Airmax 97

For all those melancholy that once wore with pride their Nike Air Max 97 OG (I join the Group!), aware of this news: this weekend is back on sale. That day earned the nickname “Silver Bullet” (silver bullet) for its design inspired by the Japanese high-speed train, will buy again once at the end of the year they sold out in a short time the units that went on sale.

The Air Max 97 they were the first to incorporate a fully visible air Chamber, and the simplicity of its design and its reflective piping they are a sign of identity that identifies them to the moment, in any city.

#ItStartsHere and I ‘ m already wearing them  Thanks @footlockereu for sharing this awesome experience with us!  @pata_negra_sneakers

A photo published by Matilda Antón (@matildaedge) 12 Jan, 2017 (s) 7:01 PST


A photo published by Chiara Capitani (@chiara_grazia_it) 30 Oct 2016 (s) 10:35 PDT

AirMax goddess! @nikesportswear

A photo published by Gilda Ambrose (@gildaambrosio) 14 Mar de 2016 (s) 9:50 PDT

Nike Airmax 95 Vs. Adidas Ultra Boost

Beginning of 2017, two firms of sneakers and each star presents his model. The result? A difficult win duel. During the presentation #ItStartsHere that took place in the District of Shoreditch (London) the majority of the people wanted by one of these two sides: Nike Airmax 95 or Adidas Ultra Boost. We cannot say which of the two brands won the battle, was very close at all times.

Street Style, the best scenario to uncover this footwear

Fashion has echoed in this trend and does not hesitate to dress up your feet in the best way possible: style and comfort. Adidas, Nike, Puma and Vans are some firms that cause more feeling, and the fashion weeks are the best stage to uncover the models that are in more demand.

#details during #mfw | Photographed by #thestyleograph #christianvierig #pumarihanna #sneakers #fashionphoto #streetfashion #streetstyle #photooftheday #nofilter

#Details during #nyfw | Photographed by #thestyleograph #christianvierig #streetfashion #streetstyle #loewebag #fashionphoto #fashionmoment #photooftheday #nofilter

@lisarvd in #Berlin | Photographed by #thestyleograph #christianvierig #streetfashion #streetstyle #womensfashion #fashionphoto #fashionmoment #photooftheday #nofilter

#details during #mbfwrussia | @yuyuzhangzou photographed by #thestyleograph #christianvierig #streetfashion #streetstyle #balenciga #photooftheday #nofilter #womensfashion #fashionphoto #fashionmoment

Editions exclusively (by Foot Locker)

Taking advantage of the furor that is causing this type of footwear, Foot Locker each season it joins forces with the best firms to launch exclusive designs. A good way to offer something beyond ever seen.

  • Classic Nylon Knit of Reebok, 59.99 euros.
  • Chuck Taylor All Star Hi Perforated converse, 89.99 euros.
  • FLB green adidas Originals, 89.99 euros.
  • Air Max 95, Nike, 169,99 EUR.
  • Tubular Shadow of adidas Originals, 99.99 EUR.
  • Suede Platform Core of Puma, 99.99 EUR.
  • Nike tuned 1 Premium, 169,99 EUR.

«View full gallery» Foot Locker event #ItStartsHere (16 photos)